New Delhi : Information and Broadcasting Minister Arun Jaitley inaugurated FM service of Vividh Bharti from Delhi on Tuesday at the All India Radio (AIR), New Broadcasting House.
Vividh Bharti on FM will be available in Delhi on 100.1 MHz. This is in addition to its availability on MW (Medium Wave) 1,368 kHz.
Speaking on the occasion, he said the introduction of the Vividh Bharti services from Delhi on the FM platform would address the content and entertainment needs of the audiences residing within the NCR region.
“The transmission within the minimum radius of 60 km would enable the people to enjoy high quality rich content programs with utmost clarity transmitted by the given platform,” Jaitley said.
“While the programming had witnessed qualitative improvement, the extension of this platform from New Delhi on the FM stream would further enhance the quality of transmission and sound reception,” he said.
Reiterating the historical role played by Vividh Bharti channel in the broadcast of entertainment programs, Jaitley said that different programs like ‘Bhule Bisre Geet, Hawa Mahal, Jaimala for the Army personnel, Sangeet Sarita and Youth Express’ had left a deep imprint on the listeners’ minds.
“This FM mode service would make Vividh Bharti and other channels of AIR available on mobile phones, car stereos and internet,” he said.
A dedicated 10 KW transmitter has been installed for the Vividh Bharti service in Delhi and it will cover a minimum radius of 60 km.
Two other existing FM services of AIR are FM Gold (106.4MHz) and FM Rainbow (102.6 MHz).