Home Economy Samsung targets $100 mn revenue from B2B segment

Samsung targets $100 mn revenue from B2B segment

By IANS,

New Delhi: Samsung Electronics targets increasing its revenue from the sale of technology products in business-to-business (B2B) segment in India to $100 million this year with the introduction of new products, senior officials said.

“We are targeting $100 million revenue this year from B2B sales of IT and mobile products. Over 25 percent of it is expected to come from education segment,” said Ranjit Yadav, country head, mobile and IT division of Samsung India Electronics.

He said the company targets over two-and-a-half fold jump in revenue from B2B segment on the back of introduction of new products.

Samsung’s revenue from sale of mobile and IT products in B2B segment that include printers, computing, display and mobility items, was $38 million in 2010.

Yadav said the company would work in collaboration with the government institutions to promote the use of advanced technology in primary and high school segment.

The company targets to provide IT and mobility solutions to over 20,000 educational institutions in India this year.

Samsung is providing classroom management software services in nine cities in India including, Delhi/NCR, Mumbai, Chennai, Kolkata, Pune, Hyderabad, Bangalore, Ahmedabad and Chandigarh, said Chetan Patnaik, head of enterprise sale IT and B2B division of Samsung India Electronics.

Patnaik said the company targets to increase that services to 22 cities by the end of this year.

Samsung Friday unveiled an interactive e-board that enables latest teaching applications. The new display board named Samsung 650 TS is priced at Rs.525,000.

“As opposed to conventional black boards, Samsung 650 TS provides a wide viewing angle and comes with a dummy pen and web cam to enhance student-teacher interactivity,” the company said in a statement.