By IANS
Chandigarh : International Travel House (ITH), an associate company of ITC Ltd, will focus on travel destinations in Chandigarh and neighbouring areas in Himachal Pradesh, Punjab and Haryana.
ITH brought its sales and marketing teams from across India Saturday to understand the market in Chandigarh and Punjab.
“We want to market this beautiful city to tourists who can also make short trips to nearby areas in Himachal Pradesh, Punjab and Haryana. The city has vast potential for tourism,” ITH managing director Anil Kumar Bhandari said.
ITH, which opened its first branch office for the region here Saturday, will be looking at inbound and outbound tourists from Chandigarh.
“Chandigarh is making progress in several fields – entertainment, information technology, business and health. We foresee a lot of tourism potential here,” Bhandari said.
ITH senior vice president Jehangir J Ghadiali said that the tourism scene in the country was set for a change. “With more hotels being constructed and availability of more rooms, travelling will become cheaper in India,” he said.
ITH, which did a business of Rs.5.81 billion last fiscal, is expecting a growth of 35 percent this year.
“We are offering a one-stop shop for all kinds of travel needs and plans. This is what people want now,” said Bhandari.