DUBAI, May 18 (NNN-WAM) — The United Arab Emirates (UAE) ranks fourth in consumer confidence according to the second Global Online Consumer Confidence Survey conducted by market research leader The Nielsen Company in 46 countries.
The countries to score higher than the UAE are India, Norway and Denmark.
This was revealed at the Consumer 360 conference held in Dubai on Thursday.
The 2007 edition of the event, officiated by Minister of Economy, Sheikha Lubna Khalid Al Qassimi, was themed ‘Winning Today, Transforming Tomorrow’ and was the second such conference in the Middle East.
The Conference was attended by over 100 business leaders spanning a wide range of sectors.
Delivering the keynote address, Sheikha Lubna reiterated the UAE government’s commitment to consumer rights as the country makes its transition from being a regional business hub to a global business hub.
“Consumerism is of significant importance in the industry, and the government and businesses are working together to address those areas that concern consumers.
“Everyone remembers number one. Being number one is a tall order, yet it is worth pursuing,” she added, quoting Sheikh Mohammed bin Rashid Al Maktoum, Vice President of the UAE and Ruler of Dubai.
Speakers at the conference included Jan Zijderveld, Chairman of Unilever North Africa and Middle East, Osman Sultan, Ahmed Khan, Retailer Services Director, Middle East, North Africa and Pakistan of Nielsen and Lennart Bengtsson, President, Eastern Europe, Middle East and Africa of Nielsen.