By IANS
Kozhikode (Kerala) : Kerala’s first private FM radio station started functioning from here Thursday. Radio Mango 91.9 is a venture of Malayala Manorama, one of state’s leading media groups.
The government has given a nod to the launch of 17 new FM radio stations in Kerala.
Five more companies, Mathrubhumi newspaper with its Club FM, Times of India with Radio Mirchi, Asianet, Big FM of Adlabs and Kalanidhi Maran’s Sun, will be soon vying for airwaves in this southern state.
Radio Mango will soon set up three more radio stations at Kochi, Kannur and Thrissur. “Radio Mango will launch the other three stations in two to three months,” said Ravi Nair, the programme director of the radio.
“Our channel will be positioned as a total entertainment channel, with music dominating the programmes. Private FM stations are not allowed to air news programmes. However, we will be providing information on traffic conditions, exchange rates and weather, which are useful to public.”
The transmission from Radio Mango will cover an area within 50 km. The All India Radio is already operating an FM station here.