By IANS/WAM,
Abu Dhabi : The Abu Dhabi Tourism Authority (ADTA) will next week spearhead a European road show spanning seven cities across six countries to promote the travel sector in the country, it was announced Thursday.
The show will begin in Moscow before heading to Paris, Frankfurt, Milan, London, Manchester and ending in Dublin.
“We will be going all-out to drive consumer awareness of the destination’s up-scaled major events calendar and the superior hotels and resorts due to open soon by spreading the message through trade and media,” said Dayne Lim, product development director of ADTA.
ADTA is also planning to spearhead similar road shows in the high performing regional markets in the Gulf Cooperation Council nations and India.
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